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COLOR WHERE YOU WALK™




Competitor Analysis

This analysis was done from averaging 8 garments between these 3 elevated nerdy staple brands.



Adaptive Analysis
Unfortunately there are more adaptive brands only for active aging than any other adaptive need. The most innovative adaptive brand found, Kinetic Balance, is British and very expensive. All of the brands weren't very transparent on quality or manufacturing, the most helpful thing was relying on reviews for the community to understand quality.


After researching the few adaptive sites there are, these 3 all had great features but mostly made of Polyester. The results are averaged from 4 garments of each site.


Creating the Collection

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